I don’t imagine any of you could possibly be as excited as we are about the utter transformation that Nexxite has undergone. Our team has been working all Summer and into the Fall to build our new state-of-the-art website (www.nexxite.com). It has all the bells and whistles that today’s Internet user expects. And it is fully responsive, so it looks great on any device.

But as excited as we feel about our new website, we are even more proud of the new direction Nexxite has taken. We wanted to show that we can create a brand. So we started with ourselves. We have unified our website, with new colors, fonts and graphics, a new logo, and an enhanced social media presence, Even our sister company Nexxite Services (www.nexxiteservices.com) has come along for the ride. If you look at our new logo, you see the “n” and the two lines above it. Together, these three elements represent the different screen sizes out there. Our logo and our website and taglines present the message that your website will look great on phones, tablets and desktops, and you can “reach everyone, anywhere.”

We did it for Nexxite and we can do it for you. If you are interested in rebranding your business by modernizing and unifying your image, talk with us.

We are growing and changing… from a company that built and maintained traditional websites to one focused on marketing and exciting new technology. Of course we still build websites, but now we are helping our clients in two important new ways:

• Expanding their markets using social media
• Building websites that work beautifully on all devices

We have been going like gangbusters the past six months, expanding in several directions at once. Our two biggest new areas are social media marketing and responsive design technology.

Our new Social Media Specialist, Harmony Keeney, has been handling our growing Social Media practice. We have responded to the ever-increasing inquiries from our clients about why and how to use these outlets. She can make sense of it for you. And she’ll help you decide the best answer for you. Not everything is for everyone. Who has the time? So she will strategize with you about your best choices, those that you can realistically do and most benefit from. Whether it’s a Facebook page, a Twitter account, a blog or LinkedIn, or a way to manage all four from a single platform, Harmony can set you up and get you going. We are seeing the rapid rise of Pinterest, Scoop.It, StumbleUpon and many more. Let us help figure out what is right for you.

I read recently that in as little as two years, tablet computers will outsell both desktop computers and smart phones. Regardless of whether that comes to pass, your website had better look good on tablets, and on smart phones as well. It is no longer enough to design a nice website that looks good only on the desktop. Responsive web design (RWD) is a set of tools we use to create websites that function well on all devices. No more need to pinch and squeeze your smart phone screen to read it. No more searching for a phone number of a web site you want to contact from your cell phone. We are building just about all our new websites this way. It is the way of the future.

We are pleased to announce that Harmony Keeney has joined the Nexxite as an Intern. A talented and successful jazz singer, Harmony is seeking to develop her web skills by learning and working with us.

A quick study, she is already gaining a grasp of the intricacies of Social Media Marketing. We think her growing expertise with Facebook, Twitter and other online venues will be of great value to our present and future clients.